Federica Laricchia
Research expert covering the global consumer technology industry
Samsung Electronics - statistics & facts
Offering an array of products from smartphones to tablets, from displays to semiconductors, Samsung Electronics is one of the largest tech giants in the world, prominent in the consumer electronics, semiconductor, telecommunications, and digital media industries. Keeping up with the latest developments in the dynamic tech world, from artificial intelligence (AI) to foldable smartphones, the company has been surfing the wave, releasing their foldable lineup and their Galaxy AI embedded in the latest S24 series.
The American tech giant Apple is Samsung’s main competitor in the smartphone market, dwelling with it every year for the pole position. In 2023, Apple surpassed Samsung in terms of smartphone shipments for the first time, but already in early 2024, Samsung regained its leading position. Other vendors, like Xiaomi, follow, holding lower shares of the global smartphone market.
Looking ahead, Samsung will stay ahead of the curve in the competitive consumer electronics market, continuing developing new products and services catering to the needs of consumers using Samsung devices.
Samsung at the top of the smartphone market
Founded in 1969, Samsung Electronics has since then grown into a multinational conglomerate. In 2023, the company generated a revenue of almost 195 billion U.S. dollars, with the mobile communications segment being the most profitable. Indeed, Samsung is one of the leaders of the global smartphone market, holding a share of over 20 percent in 2024. The firm manufactures many different models, but the most popular is the Galaxy S family, which has become a consumer favorite over the years.The American tech giant Apple is Samsung’s main competitor in the smartphone market, dwelling with it every year for the pole position. In 2023, Apple surpassed Samsung in terms of smartphone shipments for the first time, but already in early 2024, Samsung regained its leading position. Other vendors, like Xiaomi, follow, holding lower shares of the global smartphone market.
A strong tablet and smartwatch player
Samsung also holds a sizeable position in the tablet computer market with the Android-powered Samsung Galaxy Tab, ranking just behind the Apple iPad and being the leading Android tablet manufacturer in 2024. Similarly to the smartphone and tablet markets, the smartwatch industry also sees Samsung as the strongest contender to Apple, which led the industry.A towering presence in the display and semiconductor markets
Apart from enjoying great success in the mobile market, Samsung also has a strong presence in the display, TV, and semiconductors industries. Samsung has been the world's largest television manufacturer since 2008, accounting for almost one-third of the total TV unit sales in 2023. Finally, the South Korean giant is also one of the leading semiconductor vendors, competing mainly with Intel. The company is particularly strong in memory semiconductors, dominating the global NAND flash memory market with a share of over 30 percent.Looking ahead, Samsung will stay ahead of the curve in the competitive consumer electronics market, continuing developing new products and services catering to the needs of consumers using Samsung devices.
