Discord - statistics & facts
In a time when online platforms and social media were redirecting their efforts towards building mobile-first experiences, Discord represented the exception, launching as a browser app. Discord allows users to create their own communities, called "servers, with voice chat and video integration, or join dedicated thematic communities . The leading Discord server among users worldwide is dedicated to the AI-powered text-to-image Midjourney and counted 20 million users as of April 2024.
Despite the competition, Discord was able to attract users thanks to its appeal within the gaming community. The platform provided an embedded voice and chat system that allowed gamers to interact while playing, giving them the possibility to abandon the game or browse the web without opting out of the conversation. As of April 2024, the leading Discord gaming servers among users worldwide were the community for Roblox game Blox Fruit and the one for Chinese-developed Genshin Impact, with 1.75 and 1.61 million users, respectively.
What’s so special about Discord?
Discord launched in 2015, when social media giants Facebook, Instagram, and Twitter dominated the social landscape and attracted the largest shares of online audiences worldwide. As of January 2023, the number of monthly active Discord users worldwide was estimated to have reached approximately 154 million.Despite the competition, Discord was able to attract users thanks to its appeal within the gaming community. The platform provided an embedded voice and chat system that allowed gamers to interact while playing, giving them the possibility to abandon the game or browse the web without opting out of the conversation. As of April 2024, the leading Discord gaming servers among users worldwide were the community for Roblox game Blox Fruit and the one for Chinese-developed Genshin Impact, with 1.75 and 1.61 million users, respectively.
