In an survey conducted in January 2022 among loyalty program decision makers worldwide it was found that close to half of all respondents were using a cash back redeemable at brand type of loyalty program. At the same time, some 32 percent of businesses were using exclusive membership perks as part of their loyalty program strategy.
Leading aspects of loyalty programs offered by businesses worldwide as of January 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Comarch. (April 22, 2022). Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. "Leading aspects of loyalty programs offered by businesses worldwide as of January 2022." Chart. April 22, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. (2022). Leading aspects of loyalty programs offered by businesses worldwide as of January 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch. "Leading Aspects of Loyalty Programs Offered by Businesses Worldwide as of January 2022." Statista, Statista Inc., 22 Apr 2022, https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/
Comarch, Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 Statista, https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/ (last visited November 22, 2024)
Leading aspects of loyalty programs offered by businesses worldwide as of January 2022 [Graph], Comarch, April 22, 2022. [Online]. Available: https://www.statista.com/statistics/1328134/functionalities-loyalty-programs-worldwide/