According to a survey conducted in Japan during fiscal year 2023, 30 percent of the respondents in their twenties used Abema. Other age groups used the free ad-supported streaming television (FAST) service to a lower degree.
Share of people who use Abema in Japan in fiscal year 2023, by age group
*The source counts the answers of the survey conducted in December 2023 as figures for fiscal year 2023. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year.
Sample size of age groups: 13 to 19 years: n=140 20 to 29 years: n=217 30 to 39 years: n=241 40 to 49 years: n=313 50 to 59 years: n=319 60 to 69 years: n=270
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Ministry of Internal Affairs and Communications (Japan). (June 21, 2024). Share of people who use Abema in Japan in fiscal year 2023, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). "Share of people who use Abema in Japan in fiscal year 2023, by age group." Chart. June 21, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). (2024). Share of people who use Abema in Japan in fiscal year 2023, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan). "Share of People Who Use Abema in Japan in Fiscal Year 2023, by Age Group." Statista, Statista Inc., 21 Jun 2024, https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/
Ministry of Internal Affairs and Communications (Japan), Share of people who use Abema in Japan in fiscal year 2023, by age group Statista, https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/ (last visited November 22, 2024)
Share of people who use Abema in Japan in fiscal year 2023, by age group [Graph], Ministry of Internal Affairs and Communications (Japan), June 21, 2024. [Online]. Available: https://www.statista.com/statistics/1292713/japan-abema-penetration-rate-by-age-group/