Lotus Logo
Lotus Cars is a world-renowned British automaker that specializes in sports and racing cars. It was originally established in 1952 by automotive engineers Colin Chapman and Colin Dare as “Lotus Engineering Ltd”. The company was purchased by Proton in 1994 after its former owner, Romano Artioli, went bankrupt.
Lotus has gained an impeccable reputation for its elegant light weight and fine handling cars. It is based at the former site of RAF Hethel, a World War II airfield.
DESIGN ELEMENTS, HISTORY AND EVOLUTION OF LOTUS LOGO
Shape of the Lotus Logo
Colors of the Lotus Logo
Font of the Lotus Logo