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Link to original content: https://pubmed.ncbi.nlm.nih.gov/11301543
The evolution of human mating: trade-offs and strategic pluralism - PubMed Skip to main page content
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. 2000 Aug;23(4):573-87; discussion 587-644.
doi: 10.1017/s0140525x0000337x.

The evolution of human mating: trade-offs and strategic pluralism

S W Gangestad  1 , J A Simpson
Affiliations

The evolution of human mating: trade-offs and strategic pluralism

S W Gangestad et al. Behav Brain Sci. 2000 Aug.

Abstract

During human evolutionary history, there were "trade-offs" between expending time and energy on child-rearing and mating, so both men and women evolved conditional mating strategies guided by cues signaling the circumstances. Many short-term matings might be successful for some men; others might try to find and keep a single mate, investing their effort in rearing her offspring. Recent evidence suggests that men with features signaling genetic benefits to offspring should be preferred by women as short-term mates, but there are trade-offs between a mate's genetic fitness and his willingness to help in child-rearing. It is these circumstances and the cues that signal them that underlie the variation in short- and long-term mating strategies between and within the sexes.

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