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    SPORT MARKT Football Top 20 2010 Abstract Press

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    The 5 most popular British clubs in Europe with their European fan bases. 47% of Ukrainian football fans are supporters of FC Dynamo Kyiv thus, the club has 5. Mill. Fans in the Ukraine.

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    Descargue como PDF, TXT o lea en línea desde Scribd

    SPORT MARKT Football Top 20 2010 Abstract Press

    Cargado por

    nimznimz
    9K vistas7 páginas
    The 5 most popular British clubs in Europe with their European fan bases. 47% of Ukrainian football fans are supporters of FC Dynamo Kyiv thus, the club has 5. Mill. Fans in the Ukraine.

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    20100909 SPORT MARKT Football Top 20 2010 Abstract Press

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    The 5 most popular British clubs in Europe with their European fan bases. 47% of Ukrainian football fans are supporters of FC Dynamo Kyiv thus, the club has 5. Mill. Fans in the Ukraine.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Descargue como PDF, TXT o lea en línea desde Scribd
    Descargar como pdf o txt
    9K vistas7 páginas

    SPORT MARKT Football Top 20 2010 Abstract Press

    Cargado por

    nimznimz
    The 5 most popular British clubs in Europe with their European fan bases. 47% of Ukrainian football fans are supporters of FC Dynamo Kyiv thus, the club has 5. Mill. Fans in the Ukraine.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Descargue como PDF, TXT o lea en línea desde Scribd
    Descargar como pdf o txt
    de 7

    PL ANN IN G S TR ATE GY M ONITO RIN G

    Press
    Topic: Abstract Report
    Source: SPORT+MARKT Football Top 20 2010
    Europe‘s Top 20 – the most popular football clubs

    1. FC Barcelona 57.8
    EUROPE

    2. Real Madrid CF 31.3


    3. Manchester United FC 30.6
    4. Chelsea FC 21.4
    5. FC Bayern München 20.7
    6. Arsenal FC 20.3
    7. AC Milan 18.4 Number of clubs per country
    8. FC Internazionale 17.5
    England 4
    9. Liverpool FC 16.4
    10. Juventus FC Italy 4
    13.1
    11. FC Zenit St. Petersburg 12.6 Russia 3
    12. CSKA Moscow 10.5 Spain 2
    13. FC Spartak Moscow 9.0 France 2
    14. Olympique Marseille 7.8 Turkey 2
    15. AFC Ajax 7.1 Germany 1
    16. Galatasaray SK 6.8
    © SPORT+MARKT AG 2010

    Netherlands 1
    17. Olympique Lyon 6.6 Ukraine 1
    18. Fenerbahce SK 6.1
    19. AS Roma 6.0
    20. FC Dynamo Kyiv 5.3
    Number of European fans in mill.

    Source: SPORT+MARKT Football Top 20 2010


    The 5 most popular British clubs in Europe with their
    European fan bases
    EUROPE

    1. FC Barcelona 57.8

    2. Real Madrid CF 31.3

    3. Manchester United FC 30.6

    4. Chelsea FC 21.4

    5. FC Bayern München 20.7

    6. Arsenal FC 20.3

    9. Liverpool FC 16.4

    33. Tottenham Hotspur FC 3.5


    © SPORT+MARKT AG 2010

    Figures in mill.

    Source: SPORT+MARKT Football Top 20 2010


    Number of domestic fans of “Football Top 20” clubs

    Share of domestic Arrows:


    fans Significant
    EUROPE

    FC Dynamo Kyiv 5.3 47% changes


    AFC Ajax 4.3 39%
    Galatasaray SK 5.9 39%
    Real Madrid CF 6.8 36%
    Olympique Marseille 6.6 36%
    Fenerbahce SK 5.2 35%
    FC Bayern München 10.0 29%
    FC Barcelona 5.5 29%
    FC Zenit St. Petersburg 12.4 27%
    Juventus FC 5.5 24%
    Olympique Lyon 4.4 24%
    CSKA Moscow 10.5 23%
    FC Spartak Moscow 8.6 19% Understanding
    figures
    Manchester United FC 4.7 18%
    e.g. FC Dynamo
    AC Milan 4.1 18% Kyiv:
    © SPORT+MARKT AG 2010

    Liverpool FC 4.4 17% 47% of Ukrainian


    football fans are
    FC Internazionale 3.9 17% supporters of FC
    Arsenal FC 3.1 12% Dynamo Kyiv.
    Thus, the club has
    AS Roma 1.6 7% 5.3 mill. Fans in
    Chelsea FC 1.6 6% the Ukraine.
    Figures in mill.

    Source: SPORT+MARKT Football Top 20 2010


    Winners from 2005/06 to 2009/10 in absolute figures
    EUROPE

    FC Barcelona FC Internazionale AS Roma


    70
    Million

    60
    57.8

    49.0 50.3
    50
    44.1
    41.4
    40

    30

    20
    17.5

    10.7 11.1 10.8 10.2


    © SPORT+MARKT AG 2010

    10
    4.5 6.0
    2.8 4.4 3.7
    0

    2005/06 2006/07 2007/08 2008/09 2009/10

    Source: SPORT+MARKT Football Top 20 2010


    Losers from 2005/06 to 2009/10 in absolute figures
    EUROPE

    Real Madrid CF Wisła Kraków


    70
    Million

    60

    48.6
    50
    44.6 45.9
    41.0
    40

    31.0
    30

    20
    © SPORT+MARKT AG 2010

    10 9.3
    6.7 6.6 6.8
    4.6
    0

    2005/06 2006/07 2007/08 2008/09 2009/10

    Source: SPORT+MARKT Football Top 20 2010


    Your contact: About us
    As the leading research and consultancy company
    Alexander Krause in international sport business, SPORT+MARKT
    has been analysing the developments and factors
    Head of PR for success on the sponsorship and advertising
    markets for over 20 years.
    SPORT+MARKT
    Luxemburger Str. 299 In addition to expertise in market, media research
    50939 Cologne and strategic consultancy, our clients have access
    to one of the most extensive global databases for
    Germany sport, sponsorship and communications.
    As an independent reference on the market,
    Tel.: +49 (0)221 430 73 192 SPORT+MARKT develops customised solutions for
    Fax: +49 (0)221 430 73 111 the planning, evaluation and optimisation of
    engagements in sport business. We are currently
    alexander.krause@sportundmarkt.com active in over 120 global markets with over 500
    employees. In addition to our headquarters in
    www.sportundmarkt.com Cologne, we have branches in the U.K., Spain, Italy,
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