Peer review sites (PRS), platforms such as Gartner Peer Insights, G2, TrustRadius, Software Reviews, have rapidly grown in influence, becoming critical forums where buyer perceptions are shaped. According to a new best practice report from the IIAR> this means AR teams can no longer afford to ignore these sites, but should instead incorporate them into […]
IIAR> Best Practices Webinar: Peer Review Websites Read More »
It is clear that working with Peer Review firms/sites is of increasing importance to AR professionals. Therefore, in March 2023, the IIAR> conducted a member group discussion about Peer Review firms/sites. Then in April, TrustRadius was the first Peer Review firm to present to iIAR> members. The recording of that webinar is available here in
IIAR> Analyst Firm Webinar: G2 Read More »
IIAR> members, here is your opportunity to participate in a discussion about the hot topic of Peer Reviews. Several members, over the last six months, have banded together as part of the IIAR> editorial committee, and have started digging into the complex issue of Peer Reviews. In fact, four of those most interested members on
IIAR> Discussion Group – Peer Reviews Read More »
Join us on Thursday 5th May 2022 for our monthly IIAR> virtual meet-up hosted by the IIAR> UK Chapter. This month the focus of our discussion and best practice sharing will be around Gartner Peer Reviews and Insights. Don’t miss out on this opportunity to talk with your AR peers on how the GPI has evolved over the
IIAR> Monthly Meet-up May 2022: Gartner Peer Insights Read More »
Truths, Lies, and Influence: How Reviews are Disrupting Analyst Relations – an IIAR> webinar with TrustRadius CEO Vinay Bhagat
IIAR> Webinar: Truths, Lies, & Influence: How Reviews are Disrupting Analyst Relations Read More »
At the beginning, the intent was pure. Industry analysts, more specifically the buy-side “prescribers” exist to help technology buyers (often referred to as end-users) select the best vendors and providers. They gather insights through public and private sources such as (semi-)private vendor briefings and conversations (inquiries) with their end-user subscribers. Some analysts take hundreds of briefings and inquiries
Constellation and the curse of the (not so) magic quadrant Read More »
IIAR Webinar: Why Peer Review Sites Matter: Influence and the digital buyer? with @mfauscette #ARchat
22 Sept 16 @ 08.00 PST/ 11.00 EDT/ 16.30 BST/ 17.30 CEST
Can @G2crowd displace @Gartner @IDC @Forrester and all? @tonybradleybsg
Will research crowdsourcing finally move analyst firms to an experience business model? Read More »
