Tiago Bianchi
Research expert covering internet & gaming in Latin America and Spain
Detailed statistics
Colombia: number of social network users 2019-2029
Detailed statistics
Colombia: social network penetration 2019-2028
Detailed statistics
Leading social media platforms in Colombia 2023, by reach
Latin America and Caribbean: social media reach 2024, by country
Percentage of population using social media in Latin America and Caribbean as of January 2024, by country
Colombia: number of social network users 2019-2029
Number of social media users in Colombia from 2019 to 2029 (in millions)
Colombia: social network penetration 2019-2028
Social network user penetration in Colombia from 2019 to 2028
Colombia: social media users 2018-2028, by platform
Number of users of selected social media platforms in Colombia from 2018 to 2028, by platform (in millions)
Leading social media platforms in Colombia 2023, by reach
Most popular social media platforms in Colombia as of 3rd quarter 2023, by usage reach
Favorite social media platforms in Colombia Q3 2023
Favorite social media platforms among internet users in Colombia as of 3rd quarter 2023
Colombia: social media visit share 2024
Most popular social media websites in Colombia in June 2024, based on share of visits
Colombia: most visited websites 2023, by total visits
Leading websites in Colombia from September to November 2023, by total visits (in millions)
Colombia: most visited websites 2023, by unique visitors
Leading websites in Colombia from September to November 2023, by unique visitors (in millions)
Colombia: most visited websites 2023, by session length
Leading websites in Colombia from September to November 2023, by average session length (in minutes.seconds)
Colombia: most visited websites 2023, by pages per visit
Leading websites in Colombia from September to November 2023, by pages per visit (in millions)
Social media web traffic referrals in Colombia 2023
Web traffic referrals from social media platforms in Colombia as of December 2023
Colombia: mobile social media visit share 2024
Most popular mobile social media websites in Colombia in August 2024, by share of visits
Colombia: desktop social media visit share 2024
Most popular desktop social media websites in Colombia in August 2024, based on share of visits
Most used social media platforms by type in Colombia 2023
Most used social media platforms by type in Colombia as of June 2023
Most common social media activities in Colombia 2024
Most common social media activities in Colombia as of March 2024
Social network usage by frequency in Colombia 2023
Social network usage by frequency in Colombia as of June 2023
Leading social media usage reasons in Colombia 2023
Most popular reasons for internet users in Colombia to use social media as of 3rd quarter 2023
Colombia: means to access online information Q3 2023
Means to access online information in Colombia as of 3rd quarter 2023
Social networks used for news in Colombia 2024
Leading social networks used weekly for news in Colombia as of February 2024
Latin America: countries with most Facebook users 2024
Countries with the most Facebook users in Latin America as of September 2024 (in millions)
Colombia: number of Facebook users 2018-2027
Number of Facebook users in Colombia from 2018 to 2027 (in millions)
Facebook: online reach in Colombia 2018-2027
Facebook usage penetration in Colombia from 2018 to 2027
Colombia: Facebook user share 2024, by gender
Distribution of Facebook users in Colombia as of September 2024, by gender
Colombia: Facebook user share 2024, by age group
Distribution of Facebook users in Colombia as of September 2024, by age group
Reliance on Facebook as a news source in Colombia 2022, by age group
Share of news consumers who used Facebook as a source of news in Colombia as of February 2022, by age group
Colombia: number of Facebook Messenger users 2020-2024
Number of Facebook Messenger users in Colombia from May 2020 to June 2024 (in millions)
Latin America: countries with most Instagram users 2024
Countries with the most Instagram users in Latin America as of September 2024 (in millions)
Instagram users in Colombia 2019-2028
Number of Instagram users in Colombia from 2019 to 2028 (in millions)
Colombia: Instagram user share 2024, by gender
Distribution of Instagram users in Colombia as of September 2024, by gender
Colombia: Instagram user share 2024, by age group
Distribution of Instagram users in Colombia as of September 2024, by age group
Colombia: main Colombian Instagram influencers 2022, by followers
Most popular Instagram influencers in Colombia as of September 2022, by number of followers (in millions)
TikTok penetration in selected countries and territories 2024
TikTok penetration in selected countries and territories as of July 2024
Colombia: TikTok app downloads as of Q3 2024
Number of TikTok app downloads in Colombia from 1st quarter 2019 to 3rd quarter 2024 (in millions)
Colombia: quarterly TikTok app revenue as of Q3 2024
App revenue generated by TikTok in Colombia from 1st quarter 2019 to 3rd quarter 2024 (in million U.S. dollars)
Leading TikTok influencers in Colombia 2022, by number of followers
Most popular TikTok influencers from Colombia as of June 2022, by number of followers (in millions)
YouTube penetration in selected Latin American countries 2024
YouTube penetration in selected Latin American countries as of October 2024
Youtube users in Colombia 2017-2025
Forecast of the number of Youtube users in Colombia from 2017 to 2025 (in millions)
Leading YouTube search queries in Colombia 2023
Most popular YouTube search queries in Colombia in 2023 (index value)
Colombia: most viewed YouTube channels 2024
YouTube channels in Colombia with the highest number of video views as of June 2024 (in billions)
Colombia: leading YouTube channels 2024, by number of subscribers
Most popular YouTube channels in Colombia as of June 2024, by number of subscribers (in millions)
Number of LinkedIn users in Colombia 2019-2028
Number of LinkedIn users in Colombia from 2019 to 2028 (in millions)
Colombia: LinkedIn user share 2024, by age group
Distribution of LinkedIn users in Colombia as of September 2024, by age group
Pinterest users in Colombia 2019-2028
Number of Pinterest users in Colombia from 2019 to 2028 (in millions)
Snapchat users in Colombia 2019-2028
Number of Snapchat users in Colombia from 2019 to 2028 (in millions)
Twitter users in Colombia 2019-2028
Number of Twitter users in Colombia from 2019 to 2028 (in millions)
WhatsApp users in Colombia 2020-2029
Number of WhatsApp users in Colombia from 2020 to 2029 (in millions)
WhatsApp usage for news in Colombia 2024, by age group
Share of news consumers who used WhatsApp as a source of news in Colombia as of February 2024, by age group
Social media ad spend in Colombia 2020-2023
Social media advertising spending in Colombia from 2020 to 2023 (in billion Colombian pesos)
Influencer ad spend in Colombia 2020-2023
Influencer advertising spending in Colombia from 2020 to 2023 (in billion Colombian pesos)
Internet users' attitudes toward influencer marketing in Colombia 2022
Internet users' attitudes toward influencer marketing in Colombia as of July 2022
Digital advertising touchpoints in Colombia 2024
Digital advertising touchpoints in Colombia as of March 2024
Digital video ad spend in Latin America & the Caribbean 2022, by country
Digital video advertising spending in selected countries in Latin America and the Caribbean in 2022 (in million U.S. dollars)
Main channels of new brand discovery Colombia Q3 2023
Most common sources of new brand, product, and service discovery among internet users in Colombia as of 3rd quarter 2023
Social commerce main categories in Colombia 2024
Leading categories sold through social networks in Colombia as of Q2 2024
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)