Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Worldwide digital population 2024
Detailed statistics
Number of global social network users 2017-2028
Detailed statistics
Leading social media usage reasons worldwide 2023
Most popular social media platforms in Moldova 2024
Most commonly used social media platforms in Moldova in 2024
Leading social media platforms in Hong Kong 2024, based on market share
Market share of major social media platforms in Hong Kong as of September 2024
Social media platforms market share Philippines 2023
Market share of social media platforms in the Philippines in 2023
Leading social media platforms used by marketers worldwide 2024
Leading social media platforms used by marketers worldwide as of January 2024
Leading social media platforms for food recommendation for Gen Z U.S. and UK 2024
Social media platforms that Gen Z value the most for food recommendations in the U.S. and UK in 2024
Most used social media platforms Philippines Q3 2023
Leading social media platforms used each month by internet users in the Philippines as of 3rd quarter 2023
Leading social media platforms in Taiwan 2024, based on market share
Market share of major social media platforms in Taiwan as of September 2024
Leading social media platforms in Israel 2023
Most used social media platforms in Israel as of the 3rd quarter of 2023
Most popular social media in China Q3 2023
Monthly usage of major social media platforms in China as of 3rd quarter 2023
Market share of social media platforms in Malaysia 2024
Market share of leading social media platforms in Malaysia as of September 2024
Top social media platforms for brand discovery in the U.S. 2023, by generation
Leading social media platforms where consumers discovered new brands or products in the United States as of September 2023, by generation
Most used social media platforms Saudi Arabia Q3 2023
Most used social media platforms in Saudi Arabia as of 3rd quarter of 2023
Most used social media platforms in Romania 2024
Most used social media platforms in Romania in 2024
Most used social media platforms in Portugal 2023
Most used social media platforms in Portugal in 3rd quarter 2023
Average number of social media platforms used per internet user APAC 2023, by country
Average number of social media platforms used per internet user in a month in the Asia-Pacific region in the 4th quarter of 2023, by country or territory
Ranking of social media platforms in Russia 2024, by user share
Leading social media platforms in Russia in 2024, by monthly penetration rate
Most popular social media platforms Romania 2023
Most popular social media platforms in Romania in 2023
Most liked social media platforms in Romania 2024
Most liked social media platforms in Romania in 2024
Leading social media and messaging platforms for news in Sweden 2024
Leading social media and messaging platforms for news in Sweden as of February 2024
Favorite social media platforms of internet users in Turkey Q3 2023
Favorite social media platforms among internet users in Turkey in 3rd quarter 2023
Leading social media and messaging platforms for news consumption in Portugal 2024
Leading social media and messaging platforms for news consumption in Portugal in 2024
Leading social media and messaging platforms for news in Denmark 2024
Leading social media and messaging platforms for news in Denmark in 2024
Most-used social media platforms in Poland 2020-2023
Most-used social media platforms in Poland from 2020 to 2023
Most important social media platforms for marketers worldwide 2024
Most important social media platforms according to marketers worldwide as of January 2024
Leading social media platforms in Poland 2023, by viewability
Leading social media platforms in Poland in 2023, by viewability rate
Leading social media platforms in Poland 2023, by reach
Leading social media platforms in Poland in 2023, by reach
Leading social media platforms in Poland 2023, by ATS
Leading social media platforms in Poland in 2023, by average time spent (in hours)
Leading social media platforms in Poland 2023, by real users
Leading social media platforms in Poland in 2023, by real users (in millions)
Leading social media platforms in Poland 2023, by real users' gender
Leading social media platforms in Poland in 2023, by real users' gender (in millions)
Social media platforms with highest user activity in Japan Q3 2023
Most used social media platforms in Japan as of 3rd quarter 2023
Leading tablet social media platforms in Poland 2024
Leading social media platforms for tablet devices in Poland in March 2024
Frequency of expressing political opinions on social media platforms India 2022
Frequency of expressing political opinions across selected social media platforms in India as of January 2022
Adult daily users of social media and messaging by platform Australia 2024
Distribution of adult daily users of social media and messaging platforms in Australia in 2024
Teen daily users of social media and messaging by platform Australia 2024
Distribution of teenage daily users of social media and messaging platforms in Australia in 2024
Largest social media platforms in the U.S. 2023, by revenue
Leading social media platforms in the United States in 2023, by ad revenue (in billion U.S. dollars)
Change in average time spent per day on social networks in the United States 2024
Year-over-year change in average time spent daily on selected social media platforms by users in the United States 2024
Share of social media platforms accessed using a tablet in Ghana 2024
Distribution of social media platforms accessed through a tablet computer in Ghana as of January 2024
Leading social media and messaging platforms in Germany 2023
Leading active social media and messaging platforms in Germany in 2023
Leading mobile social media platforms in Poland 2024
Leading social media platforms for mobile devices in Poland in March 2024
Leading mobile social media platforms in Hungary 2023
Leading social media platforms for mobile devices in Hungary in October 2023
Share of social media platforms accessed using mobile devices in Ghana 2024
Distribution of social media platforms accessed through a mobile device in Ghana as of January 2024
Most used social media and messaging platforms for news consumption in Romania 2024
Most used social media and messaging platforms for news consumption in Romania in 2024
Share of social media platforms accessed using a mobile in Nigeria 2024
Distribution of social media platforms accessed through a mobile device in Nigeria as of January 2024
Share of social media platforms accessed via desktop in Ghana 2024
Distribution of social media platforms accessed through a desktop computer in Ghana as of January 2024
Share of social media platforms accessed using a tablet computer in Nigeria 2024
Distribution of social media platforms accessed through a tablet computer in Nigeria as of January 2024
Leading mobile social media platforms in Finland 2024
Leading social media platforms for mobile devices in Finland in February 2024, by market share
Social media platforms most used by brands for influencer marketing in Brazil 2023
Social media platforms most used by brands for influencer marketing in Brazil as of November 2023
Popular social media platforms among Gen Z Indonesia 2023, by gender
Most frequently used social media platforms among Generation Z in Indonesia as of July 2023, by gender
Global marketers on AI generated social media content labels 2024
Global marketers opinions on labeling AI generated content on social media as of May 2024
Leading social media platforms in Mexico 2023, by reach
Most popular social media platforms in Mexico as of 3rd quarter 2023, by usage reach
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)