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Link to original content: http://www.statista.com/study/15475/youtube-statista-dossier/
YouTube | Statista

YouTube

Statistics report about YouTube

YouTube

This report presents information on the online video portal YouTube. It provides benchmark comparisons regarding traffic, user metrics, and user engagement, as well as a number of video streams. YouTube's reach and subsequent usage in advertising and marketing figures are also included.

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Table of contents

Overview

5
  • Basic Statistic Media usage in an online minute 2023
  • Premium Statistic Watching less because of watching more free streaming services in the U.S. 2023
  • Basic Statistic Most used social networks 2024, by number of users
  • Basic Statistic Leading websites worldwide 2023, by monthly visits
  • Premium Statistic Selected social media platforms global MAU 2026

Usage and demographics

7
  • Basic Statistic Countries with the most YouTube users 2024
  • Basic Statistic YouTube paying subscribers 2020-2024
  • Basic Statistic Time spent on online entertainment in the U.S. 2023
  • Basic Statistic YouTube penetration in selected countries and territories 2024
  • Premium Statistic YouTube: distribution of global audiences 2024, by gender
  • Premium Statistic YouTube: distribution of global audiences 2024, by age and gender
  • Basic Statistic U.S. teens daily YouTube video consumption 2023

Traffic

4
  • Premium Statistic Countries with the highest monthly traffic volume to YouTube.com 2022
  • Premium Statistic Monthly global visitor traffic to YouTube.com 2023, by device
  • Premium Statistic Share of total global visitor traffic to YouTube 2023, by device
  • Premium Statistic Leading global YouTube search queries 2024

YouTube on mobile

6
  • Basic Statistic Leading video apps worldwide 2023, by downloads
  • Basic Statistic YouTube Shorts: global logged in monthly users 2022-2023
  • Premium Statistic YouTube app user engagement in selected markets 2024
  • Basic Statistic YouTube IAP revenues 2024, by region
  • Basic Statistic YouTube app sessions in selected countries and territories 2024
  • Basic Statistic Downloads of YouTube Kids mobile app worldwide 2016-2023

Competitors

6
  • Premium Statistic U.S. adults time spent per day on Netflix, TikTok, and YouTube 2020-2024
  • Basic Statistic Distribution of Twitch.tv traffic 2024, by country
  • Basic Statistic Downloads of Vimeo mobile app worldwide and in the U.S. 2015-2023
  • Premium Statistic Quarterly Netflix subscribers count worldwide 2013-2024
  • Basic Statistic Number of Hulu's paying subscribers in the U.S. 2019-2024, by quarter
  • Premium Forecast Global TikTok users 2018-2029

Channels and content

10
  • Basic Statistic YouTube: most viewed channels 2024
  • Basic Statistic All-time most viewed YouTube channel owners 2024
  • Basic Statistic YouTube: most subscribed channels 2024
  • Premium Statistic YouTube: most subscribed gaming channels 2024
  • Basic Statistic YouTube: most subscribed beauty content creators 2024
  • Basic Statistic Most viewed YouTube videos of all time 2024
  • Premium Statistic YouTube: number of interactions 2024, by audience size
  • Premium Statistic Fastest viral videos based on days needed to reach 100 million views 2023
  • Premium Statistic Fastest viral videos based on days needed to reach 1 billion views 2023
  • Basic Statistic Leading YouTube Gaming streamers 2024, based on hours watched

Community guidelines enforcement

8
  • Basic Statistic Number of channels removed from YouTube worldwide Q2 2024
  • Basic Statistic Number of videos removed from YouTube worldwide as of Q2 2024
  • Basic Statistic Number of videos removed from YouTube worldwide 2024, by source of first detection
  • Basic Statistic Share of videos removed from YouTube worldwide 2020-2024, by views
  • Basic Statistic Share of videos removed from YouTube worldwide 2019-2024, by reason
  • Basic Statistic Number of videos removed from YouTube worldwide Q2 2024, by country
  • Basic Statistic Number of video comments removed from YouTube worldwide as of Q2 2024
  • Basic Statistic Distribution of video comments removed from YouTube worldwide Q2 2024, by reason

Marketing & advertising

5
  • Premium Statistic Global YouTube advertising revenues 2017-2023
  • Basic Statistic YouTube: global advertising revenues as of Q1 2024
  • Basic Statistic YouTube: share of Google revenues 2017-2023
  • Premium Statistic Leading social media platforms used by marketers worldwide 2024
  • Premium Statistic Planned changes in use of selected social media for organic marketing worldwide 2024
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FURTHER REPORTS

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