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Link to original content: http://www.statista.com/statistics/958793/poland-most-popular-online-stores-brands/
Poland: most popular online store brands 2024 | Statista

Most popular online stores in Poland 2020-2024, by brand awareness

Published by
Adriana Sas,
Nov 5, 2024

According to the survey, the most recognizable online e-commerce platform in Poland in 2024 was Allegro. Eighty-eight percent of respondents indicated this brand in a spontaneous awareness survey on e-commerce players.

Leading online stores ranked by brand awareness in Poland from 2020 to 2024

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Release date

September 2024

Region

Poland

Survey time period

2020 to 2024

Number of respondents

1,769 respondents

Age group

15 years and older

Special properties

Internet users

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The results show spontaneous responses. Respondents were asked to name up to three online store brands.
The original question was worded as follows: "Name up to three online store names that come to your mind in the first place."


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