A survey conducted in the United States in 2023 revealed that most CTV viewers were between the ages of 18 and 34 years, with nearly two thirds of respondents using these devices on a daily basis. Meanwhile, 27 percent of people aged over 55 years watched videos via connected TVs every day.
Share of daily connected television viewers in the United States as of May 2023, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Leichtman Research Group. (June 2, 2023). Share of daily connected television viewers in the United States as of May 2023, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/
Leichtman Research Group. "Share of daily connected television viewers in the United States as of May 2023, by age group." Chart. June 2, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/
Leichtman Research Group. (2023). Share of daily connected television viewers in the United States as of May 2023, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/
Leichtman Research Group. "Share of Daily Connected Television Viewers in The United States as of May 2023, by Age Group." Statista, Statista Inc., 2 Jun 2023, https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/
Leichtman Research Group, Share of daily connected television viewers in the United States as of May 2023, by age group Statista, https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/ (last visited November 22, 2024)
Share of daily connected television viewers in the United States as of May 2023, by age group [Graph], Leichtman Research Group, June 2, 2023. [Online]. Available: https://www.statista.com/statistics/947954/streaming-connected-devices-by-age/
