Global sales growth forecast of top athletic wear companies 2024

Athletic apparel retailer Lululemon Athletica’s sales were expected to grow by 14.6 percent between March 2024 and March 2025. Sales of Nike were forecast to increase by roughly three percent over the same period.

lululemon athletica: the new kid on the block

The growth of relative newcomer lululemon athletica has caught the attention of many in the athletic wear market. The company has increased its net revenue annually since 2008 and had revenue figures of over 9.6 billion U.S. dollars in 2023. With the athletic wear industry showing no signs of leveling off, lululemon has established one of the leading mass-market apparel brands worldwide.

Who are lululemon athletica?

Often credited with fueling the athleisure trend, lululemon reacted to consumer demand for comfortable, practical, and stylish athletic wear that is suitable for everyday occasions. With Yoga at its core, the company is best known for producing practical clothing with fabrics that wick away moisture and dry quickly. The Canadian company has developed a community of both men and women, primarily in North America, that is willing to pay a premium price for lululemon branded products.