Amazon.fr is leading the French e-commerce market, with e-commerce net sales exceeding six billion U.S. dollars in 2023. Shein.com follows in second place, with 2.45 billion dollars in e-commerce net sales generated in France that year. Third place is taken by veepee.fr, which garnered over 1.6 billion dollars in e-commerce net sales.
The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.Â
The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.
For more information please visit our methodology page on ecommerceDB.com.
Overview
User penetration
E-commerce merchants
Consumer behavior
Further related statistics
