This statistic shows the market share held within the German pet food market by the leading companies. Mars Inc. held the largest market share by far with thirty percent of the market, nearly three times the share held by nearest competitor Nestlé SA.
Share of German pet food market held by companies in 2014
Mars Inc. own a number of pet food brands, with their largest brands in Germany being Pedigree and Whiskas. Nestlé SA also own a number of brands, with their largest being Purina, while Vitakraft-Werke Wührmann & Sohn GmbH & Co KG own the brand Vitakraft.
Adapted from Statistics Canada, Pet Food in the Eruopean Union Report 2016, page 7, 2014. This does not constitute an endorsement by Statistics Canada of this product.
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Agriculture and Agri-Food Canada. (April 1, 2016). Share of German pet food market held by companies in 2014 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/
Agriculture and Agri-Food Canada. "Share of German pet food market held by companies in 2014." Chart. April 1, 2016. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/
Agriculture and Agri-Food Canada. (2016). Share of German pet food market held by companies in 2014. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/
Agriculture and Agri-Food Canada. "Share of German Pet Food Market Held by Companies in 2014." Statista, Statista Inc., 1 Apr 2016, https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/
Agriculture and Agri-Food Canada, Share of German pet food market held by companies in 2014 Statista, https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/ (last visited October 30, 2024)
Share of German pet food market held by companies in 2014 [Graph], Agriculture and Agri-Food Canada, April 1, 2016. [Online]. Available: https://www.statista.com/statistics/757236/market-share-pet-food-manufacturers-germany/