In the period from January to November 2020, the cumulated expenditure on advertising media in Sweden decreased by nearly 18 percent compared to the previous year. The highest decline was recorded with cinemas, at over 77 percent, due to the coronavirus pandemic and its consequences. Online video only reported an increase in ad spending.
Year-on-year advertising spending change in Sweden from January to November 2020, by media
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Sveriges Mediebyråer. (December 9, 2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. "Year-on-year advertising spending change in Sweden from January to November 2020, by media." Chart. December 9, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. (2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. "Year-on-year Advertising Spending Change in Sweden from January to November 2020, by Media." Statista, Statista Inc., 9 Dec 2020, https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer, Year-on-year advertising spending change in Sweden from January to November 2020, by media Statista, https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/ (last visited November 22, 2024)
Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph], Sveriges Mediebyråer, December 9, 2020. [Online]. Available: https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/