The brand value of the Finland-based bank Nordea dropped during the last few years, although increased in 2022 compared to the previous year. The value was estimated at around 6.4 billion U.S. dollars in 2018, but had dropped to around 5.3 billion U.S. dollars in 2022. In 2021, the brand value of the bank stood at approximately 4.1 billion U.S. dollars, the lowest in the observed period.
Brand value of Nordea bank in Finland from 2015 to 2022
(in million U.S. dollars)
The source provides further calculation of brand value context in the methodology section of the report (this calculation is a multiplication of Brand Strength Index, Brand Royalty Rate and brand specific revenues).
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Brand Finance. (September 13, 2022). Brand value of Nordea bank in Finland from 2015 to 2022 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/
Brand Finance. "Brand value of Nordea bank in Finland from 2015 to 2022 (in million U.S. dollars)." Chart. September 13, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/
Brand Finance. (2022). Brand value of Nordea bank in Finland from 2015 to 2022 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/
Brand Finance. "Brand Value of Nordea Bank in Finland from 2015 to 2022 (in Million U.S. Dollars)." Statista, Statista Inc., 13 Sep 2022, https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/
Brand Finance, Brand value of Nordea bank in Finland from 2015 to 2022 (in million U.S. dollars) Statista, https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/ (last visited November 23, 2024)
Brand value of Nordea bank in Finland from 2015 to 2022 (in million U.S. dollars) [Graph], Brand Finance, September 13, 2022. [Online]. Available: https://www.statista.com/statistics/417184/brand-value-of-leading-swedish-banks/
