This statistic lists the most popular online shopping categories in selected global markets. As of October 2014, 56 percent of U.S. online shoppers had purchased apparel online. The most popular U.S. online shopping product category were books, movies and music with a 57 percent purchase rate.
Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region
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comScore. (March 3, 2015). Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/
comScore. "Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region." Chart. March 3, 2015. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/
comScore. (2015). Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/
comScore. "Most Popular Online Shopping Categories of Digital Shoppers Worldwide as of October 2014, by Region." Statista, Statista Inc., 3 Mar 2015, https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/
comScore, Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region Statista, https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/ (last visited October 30, 2024)
Most popular online shopping categories of digital shoppers worldwide as of October 2014, by region [Graph], comScore, March 3, 2015. [Online]. Available: https://www.statista.com/statistics/412103/online-retail-categories-popular-region-purchase/