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Link to original content: http://www.statista.com/statistics/387542/tv-advertising-expenditures-change-usa/
U.S. TV ad spend growth 2026 | Statista

TV advertising spending change in the U.S. 2019-2026

Published by
Michele Majidi,
May 10, 2024
It was estimated that TV advertising spending in the United States would grow by 19.8 percent in 2022 compared to previous year. In 2020, the year when the coronavirus pandemic influenced the entire advertising market, TV ad spend declined by 15 percent compared to 2019.

Television advertising spending growth in the United States from 2019 to 2026

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Source

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Release date

April 2022

Region

United States

Survey time period

2019 to 2021

Special properties

includes broadcast TV (network, syndication and spot) and cable TV

Supplementary notes

* Forecast.
Figures for periods prior to 2021 come from previous reporting.

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Statistics on " TV advertising in the United States "

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Other statistics that may interest you TV advertising in the United States

Overview

6

Leading advertisers

5

Online and connected TV

7

Free ad-supported streaming TV (FAST)

5

Consumer attitudes

8

Further related statistics

18

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Statistics

Topics

Television advertising in the U.S.Advertising in the United StatesAdvertising in North AmericaTelevision in the United StatesAdvertising consumption and perception in the U.S.
Access all statistics starting from $2,388 USD yearly *

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Access limited to Free Statistics. Premium Statistics are not included.
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