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Link to original content: http://www.statista.com/statistics/368415/customer-relation-building-measures-usa/
Building customer relations in the U.S. - preferred consumer measures 2014 | Statista

Building customer relations in the U.S. - preferred consumer measures 2014

Brand-customer relationship building measures important for U.S. consumers as of spring 2014

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Sources

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Release date

November 2014

Region

United States

Survey time period

Spring 2014

Number of respondents

base: >1,680 individuals with internet access in the U.S., UK, Brazil and China

Supplementary notes

The source does not provide information on the type of the survey or the age of the respondents.

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Statistics on " Loyalty programs and marketing in the United States "

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Overview

5

Brand trust & brand loyalty

8

Marketer perspective

5

Consumer perspective

8

Benchmarks

8

Further related statistics

7
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