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In 2023, sites belonging to supermarket chain Sainsbury’s sold the highest volume of petrol per station, at 11,828 kiloliters per annum. The figures clearly show that supermarket forecourts sold the highest volumes of fuel per site in the UK, with Tesco, Morrison’s and Asda following Sainbury’s.

Tesco leads the motor fuel market

Tesco opened its first petrol stations in the UK in 1974 and is now the country’s market leader. In 2023, Tesco had the largest market share of motor fuel sold in petrol stations at nearly 16 percent. Despite selling on average less fuel per site than other supermarkets, Shell had the second largest market share of motor fuel sold with 14.3 percent. This is explained by the British multinational oil and gas company owning one of the greatest number of petrol station sites in the nation.

Supermarket fuel prices cheapest

During the COVID-19 pandemic in 2020, supermarket shares of all fuel sold in the UK were nearly 35 percent, with diesel shares at some 29 percent. Whilst this was a decrease from the previous year, it shows the popularity of supermarket forecourts. Typically, supermarket fuel prices are cheaper than the UK average and can often lead to supermarket “price wars”.

Average motor fuel volume sold per petrol station in the United Kingdom (UK) in 2023, by brand* (in kiloliters per annum)

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Release date

December 2022

More information

Region

United Kingdom

Survey time period

2022

Special properties

Figures estimated by Experian Catalist

Supplementary notes

Motor fuel volume refers to all grades of fuel bought on the forecourt by cars, vans and light commercial vehicles (petrol, diesel, LPG, etc.) and is based on Catalist estimates. This excludes fuel sold to the Heavy Goods Vehicle (HGV) commercial sector usually through separate facilities away from the normal forecourt. ** Co-op Share Brand is Co-op sites from various societies operating under their own Co-op branded pole sign (other Co-op dealer sites operating under other fuel brands, e.g. Texaco, are shown under that Share brand).
**Applegreen includes Welcome Break sites previously included under Minor Brands.

Minor brands now includes those sites previously included under Food Store

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