This statistic presents the worldwide in-app advertising and app store spending in 2016, 2017 and 2021. In 2016, gross advertiser spend within apps amounted to 72.4 billion U.S. dollars and is projected to reach 201.1 billion U.S. dollars in 2021.
Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021
(in billion U.S. dollars)
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Data.ai. (June 27, 2017). Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/241245/gross-app-spending/
Data.ai. "Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars)." Chart. June 27, 2017. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/241245/gross-app-spending/
Data.ai. (2017). Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/241245/gross-app-spending/
Data.ai. "Gross Expenditure on In-app Advertising and Mobile App Stores Worldwide in 2016, 2017 and 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 27 Jun 2017, https://www.statista.com/statistics/241245/gross-app-spending/
Data.ai, Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/241245/gross-app-spending/ (last visited November 22, 2024)
Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars) [Graph], Data.ai, June 27, 2017. [Online]. Available: https://www.statista.com/statistics/241245/gross-app-spending/
