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Link to original content: http://www.statista.com/statistics/1489639/app-monetization-subscription/
App subscription monetization 2024 | Statista

Global mobile app monetizing via subscriptions 2024

Published by Laura Ceci, Sep 3, 2024

As of May 2024, only four percent of mobile applications and gaming apps worldwide offered subscriptions. In comparison, 96 percent of apps available to the global market were free or monetized their product with in-app purchases.

Share of apps worldwide monetizing via subscription as of May 2024

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Source

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Release date

July 2024

Region

Worldwide

Survey time period

May 2024

Supplementary notes

Other monetization methods include free, paid, and in-app purchases.

Data for other monetization methods calculated by Statista based on data given by the source.

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Topics

App storesMobile app usageMobile gaming market in the United StatesMobile app monetizationTencent Holdings
Access all statistics starting from $2,388 USD yearly *

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Access limited to Free Statistics. Premium Statistics are not included.
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