In the first third quarter of 2023, TikTok Shop held 16 percent of the e-commerce platform market share in Vietnam. By comparison, Shopee held over 69 percent of the market share in the same quarter, making it the leading online shopping platform in the country.
Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023
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CafeF. (April 30, 2024). Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/
CafeF. "Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023." Chart. April 30, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/
CafeF. (2024). Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/
CafeF. "Market Share of Tiktok Shop among E-commerce Platforms in Vietnam from 1st Quarter to 3rd Quarter 2023." Statista, Statista Inc., 30 Apr 2024, https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/
CafeF, Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023 Statista, https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/ (last visited November 21, 2024)
Market share of TikTok Shop among e-commerce platforms in Vietnam from 1st quarter to 3rd quarter 2023 [Graph], CafeF, April 30, 2024. [Online]. Available: https://www.statista.com/statistics/1488510/vietnam-tiktok-shop-market-share/