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Link to original content: http://www.statista.com/statistics/1478024/comfort-ai-advertising-worldwide/
Global consumers' comfort with AI use in ads 2024 | Statista

Consumers' comfort with brands using AI in their advertising worldwide 2024

Level of comfort with brands using artificial intelligence (AI) in selected advertising and communications tactics among consumers worldwide as of January 2024

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Sources

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Release date

July 2024

Region

Worldwide

Survey time period

January 2024

Number of respondents

8,500 to 34,680*

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* Data based in 17 markets with sample sizes varying between 500 and 2,040 for each market. The markets were Australia, Canada, Denmark, France, Germany, Hong Kong, India, Indonesia, Italy, Mexico, Poland, Singapore, Spain, Sweden, the United Arab Emirates, the United Kingdom, and the United States.

Missing percentage points to 100 are probably due to rounding.

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

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