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Link to original content: http://www.statista.com/statistics/1424400/revenue-digital-channels-germany/
B2B revenue share from digital channels Germany | Statista

B2B organizations' revenue share from digital channels in Germany 2020-2024

Published by
Kasia Davies,
Nov 28, 2023
In 2022, B2B companies in Germany got around 43 percent of their revenue from online sales. By 2024, this figure is predicted to rise to 57 percent.

Share of business-to-business (B2B) organizations' revenue coming from digital channels in Germany in selected years from 2020 to 2024

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Release date

November 2023

Region

Germany

Survey time period

2022

Supplementary notes

Buying activity data was collected from websites operating on Salesforce Commerce Cloud. To qualify for inclusion, a digital commerce site must have conducted transactions throughout the analysis period (Q1 2019 through Q1 2022) and met a monthly minimum visit and order threshold.

*Forecasts are forward-looking projections based on current and prior values and do not guarantee future performance or results.

Date of release is date of access.

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Topics

B2B e-commerce in GermanyB2B e-commerce in the United StatesE-commerce in Latin AmericaCross-border e-commerceE-commerce in Germany
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