According to a survey on search engines in China conducted in May 2023, almost half of respondents stated that they used search engines on mobile devices one to five times a day. In the high-frequency usage zone, search engine usage is higher on PC than on mobile.
Frequency of using search engines among users in China as of May 2023, by device
Research subjects: active users who had used traditional search engine platforms (excluding vertical content search platforms, such as bytes, Xiaohongshu Search, etc.) of all ports in April 2023, of which the traditional search engine platforms include Baidu Search, 360 search, Sogou Search, QuarkSearch (mobile only), Sleipnir Search (mobile only) and Wukong Search (mobile only).
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36Kr. (June 12, 2023). Frequency of using search engines among users in China as of May 2023, by device [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/
36Kr. "Frequency of using search engines among users in China as of May 2023, by device." Chart. June 12, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/
36Kr. (2023). Frequency of using search engines among users in China as of May 2023, by device. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/
36Kr. "Frequency of Using Search Engines among Users in China as of May 2023, by Device." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/
36Kr, Frequency of using search engines among users in China as of May 2023, by device Statista, https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/ (last visited November 21, 2024)
Frequency of using search engines among users in China as of May 2023, by device [Graph], 36Kr, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1405128/china-frequency-of-using-search-engines-by-device/