In the week ending September 22, 2024, China Mobile ranked first among all public accounts of brands on WeChat, scoring 823 points in an influence index. With over 1.3 billion users, WeChat is more than an instant messaging app. It also offers other popular features, such as WeChat Official Account where many brands conduct marketing activities and promote products.
Leading WeChat brand accounts on September 22, 2024, based on influence index
According to the source, the index evaluates the account's influence, its activeness and communication power. The index ranges from 1 to 1,250. The higher the index, the better the account quality.
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KolRank. (September 25, 2024). Leading WeChat brand accounts on September 22, 2024, based on influence index [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/
KolRank. "Leading WeChat brand accounts on September 22, 2024, based on influence index." Chart. September 25, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/
KolRank. (2024). Leading WeChat brand accounts on September 22, 2024, based on influence index. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/
KolRank. "Leading Wechat Brand Accounts on September 22, 2024, Based on Influence Index." Statista, Statista Inc., 25 Sep 2024, https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/
KolRank, Leading WeChat brand accounts on September 22, 2024, based on influence index Statista, https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/ (last visited November 21, 2024)
Leading WeChat brand accounts on September 22, 2024, based on influence index [Graph], KolRank, September 25, 2024. [Online]. Available: https://www.statista.com/statistics/1399155/wechat-most-influential-brand-channels/
