According to a survey conducted in Vietnam, as of January 2023, over 38 percent of the participants expressed a strong willingness to spend on sustainable products. Conversely, only 5.4 percent of respondents showed some hesitation in paying extra for this product category.
Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023
Original question: "To what extent would you be willing to pay a higher amount to cover additional costs for the sustainable and responsible production of goods & services?"
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Standard Insights. (April 5, 2023). Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/
Standard Insights. "Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023." Chart. April 5, 2023. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/
Standard Insights. (2023). Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/
Standard Insights. "Willingness to Spend More on Sustainable Products among Consumers in Vietnam as of January 2023." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/
Standard Insights, Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023 Statista, https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/ (last visited October 30, 2024)
Willingness to spend more on sustainable products among consumers in Vietnam as of January 2023 [Graph], Standard Insights, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1381889/vietnam-willingness-to-spend-more-on-sustainable-products/
