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Link to original content: http://www.statista.com/statistics/1378752/cross-border-e-commerce-cart-abandonment-reasons/
Cross-border e-commerce cart abandonment reasons 2022 | Statista

Cart abandonment reasons when shopping online abroad 2022

Published by
Koen van Gelder,
Nov 9, 2024
Too high delivery costs are the main reason global shoppers abandon their cart when shopping on websites abroad, according to a 2022 survey. Half of respondents chose this reason for cross-border cart abandonment, while another 42 percent said delivery time was too long.

Leading reasons for cart abandonment when shopping online internationally in 2022

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Sources

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Release date

May 2023

Region

Worldwide

Survey time period

July 2022

Number of respondents

9,000 online shoppers in 9 countries*

Method of interview

Online survey

Supplementary notes

* Buyers who have shopped online in the past year and bought from a brand or retailer based outside of their country. Approximately 1,000 respondents per the following markets: U.S., Canada, UK, Germany, France, China, Japan, UAE, and Australia.
To answer the question posed on the survey, respondents could choose up to three reasons. This statistic only shows the five most chosen reasons.

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Topics

Cross-border e-commerceCross-border e-commerce in ChinaCross-border e-commerce in North AmericaCross-border e-commerce in the BeneluxCross-border e-commerce in Singapore
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