In the recent decade, China's online video industry developed in leaps and bounds and has shifted from advertising to user payment as a major revenue source. In 2023, about 53 percent of the online video revenue in China was generated from paid content, twice more than the proportion from advertisement.
Revenue distribution of online video industry in China in 2023, by revenue source
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
CSM Media Research. (May 17, 2024). Revenue distribution of online video industry in China in 2023, by revenue source [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/
CSM Media Research. "Revenue distribution of online video industry in China in 2023, by revenue source." Chart. May 17, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/
CSM Media Research. (2024). Revenue distribution of online video industry in China in 2023, by revenue source. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/
CSM Media Research. "Revenue Distribution of Online Video Industry in China in 2023, by Revenue Source." Statista, Statista Inc., 17 May 2024, https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/
CSM Media Research, Revenue distribution of online video industry in China in 2023, by revenue source Statista, https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/ (last visited November 21, 2024)
Revenue distribution of online video industry in China in 2023, by revenue source [Graph], CSM Media Research, May 17, 2024. [Online]. Available: https://www.statista.com/statistics/1377398/china-online-video-industry-revenue-structure/