According to a survey on influencer marketing industry conducted in February 2023, 43 percent of the Australian brands claimed that they spend less than 10 thousand dollars annually on influencer marketing. Around 11 percent spend more than 500 thousand dollars a year.
Brand spending on influencer marketing in Australia as of February 2023
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Influencer Marketing Hub. (February 7, 2023). Brand spending on influencer marketing in Australia as of February 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/
Influencer Marketing Hub. "Brand spending on influencer marketing in Australia as of February 2023." Chart. February 7, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/
Influencer Marketing Hub. (2023). Brand spending on influencer marketing in Australia as of February 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/
Influencer Marketing Hub. "Brand Spending on Influencer Marketing in Australia as of February 2023." Statista, Statista Inc., 7 Feb 2023, https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/
Influencer Marketing Hub, Brand spending on influencer marketing in Australia as of February 2023 Statista, https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/ (last visited November 22, 2024)
Brand spending on influencer marketing in Australia as of February 2023 [Graph], Influencer Marketing Hub, February 7, 2023. [Online]. Available: https://www.statista.com/statistics/1369298/australia-brand-spending-on-influencer-marketing/
