Allstate and State Farm were the most well known health insurance providers among American consumers in 2023. Some 85 percent of respondents said that they knew these brands, even if only by name. Blue Cross Blue Shield, Humana and UnitedHealth were the other best known insurers in that year.
Health insurance awareness by brand in the United States in 2023
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Statista Consumer Insights. (December 13, 2023). Health insurance awareness by brand in the United States in 2023 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/
Statista Consumer Insights. "Health insurance awareness by brand in the United States in 2023." Chart. December 13, 2023. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/
Statista Consumer Insights. (2023). Health insurance awareness by brand in the United States in 2023. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/
Statista Consumer Insights. "Health Insurance Awareness by Brand in The United States in 2023." Statista, Statista Inc., 13 Dec 2023, https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/
Statista Consumer Insights, Health insurance awareness by brand in the United States in 2023 Statista, https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/ (last visited October 30, 2024)
Health insurance awareness by brand in the United States in 2023 [Graph], Statista Consumer Insights, December 13, 2023. [Online]. Available: https://www.statista.com/statistics/1366387/health-insurance-awareness-by-brand-usa/