In April 2022, smartphone users from Australia, Canada, the United Kingdom, and the United States spent 6.6 seconds with a mobile ad when it covered 80 percent of the screen. The time decreased with decreasing share of screen covered, to reach 0.8 seconds for an ad that covered less than 10 percent of the screen.
Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size
(in seconds)
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Insider Intelligence (@ChartoftheDay_). (October 28, 2022). Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size (in seconds) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/
Insider Intelligence (@ChartoftheDay_). "Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size (in seconds)." Chart. October 28, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/
Insider Intelligence (@ChartoftheDay_). (2022). Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size (in seconds). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/
Insider Intelligence (@ChartoftheDay_). "Average Time Spent with Mobile Advertising among Smartphone Users Worldwide in April 2022, by Ad Size (in Seconds)." Statista, Statista Inc., 28 Oct 2022, https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/
Insider Intelligence (@ChartoftheDay_), Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size (in seconds) Statista, https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/ (last visited November 21, 2024)
Average time spent with mobile advertising among smartphone users worldwide in April 2022, by ad size (in seconds) [Graph], Insider Intelligence (@ChartoftheDay_), October 28, 2022. [Online]. Available: https://www.statista.com/statistics/1346267/time-spent-mobile-advertising/