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Link to original content: http://www.statista.com/statistics/1299613/research-channels-before-purchase-united-states/
U.S. top channels for researching before buying 2022 | Statista

Main channels to research and compare products before buying in the U.S. 2022

Published by Statista Research Department, Sep 23, 2024
According to a study, e-commerce websites are the preferred channel for U.S. consumers to research and compare products before purchase, cited by more than 40 percent of respondents. Search engines ranked second, with a quarter of consumers surveyed, followed by e-commerce apps with 13 percent. Finally, only two percent said voice assistants were the channel they were most likely to use for this purpose.

Channels most likely to be used for researching and comparing products before buying in the United States in 2022

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Source

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Release date

March 2022

Region

United States

Survey time period

2022*

Number of respondents

1,327 respondents

Age group

18-60 years

Supplementary notes

* The source does not provide the survey or release date. The date given is that of last access.

To the question: "Where are you most likely to research and compare products before buying?"

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Statistics on " E-commerce in the United States "

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Other statistics that may interest you E-commerce in the United States

Overview

7

Segments

6

Leading players

8

Online shoppers

6

Device usage

6

Online traffic & mobile apps

6

Further Content: You might find this interesting as well

Topics

Voice commerce in the United StatesVirtual Assistants in the U.S.Mobile commerce in the United StatesSocial commerce in the United StatesSmart speakers
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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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