As of February 2022, the most popular call-to-action (CTA) and keyword present in the description of the leading health and fitness apps in the Apple App Store was "help you," with around 281 mentions. The keyword "hearth rate" followed with 196 mentions, while "easy to use" and "your sleep" ranked fifth and eighth, with 107 and 94 mentions, respectively.
Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022
data is based on the 10 highest-ranking apps within their category, wider industry metrics may vary
Supplementary notes
App position refers to the location of a specific app in the ranking of the Apple App Store results page, after a prompted research for apps in six specific categories: finance, food and drink, games, health and fitness, social networking, and shopping.
According to the source, data concerns the 10 highest-ranking apps within their category.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Semrush. (February 25, 2022). Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. "Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022." Chart. February 25, 2022. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. (2022). Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. "Leading Keywords and Call-to-action (Cta) in The Descriptions of Highest-ranking Health and Fitness Mobile Apps in The Apple App Store Worldwide as of February 2022." Statista, Statista Inc., 25 Feb 2022, https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush, Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 Statista, https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/ (last visited November 26, 2024)
Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 [Graph], Semrush, February 25, 2022. [Online]. Available: https://www.statista.com/statistics/1296046/keywords-cta-top-ios-health-apps/
