A study conducted in 2023 found that while the uptake of live commerce in France is still limited, approximately three out of ten French adults are familiar with the concept. Among the respondents, only 14 percent reported having engaged in a live shopping session, but nearly two-thirds of those participants reported making a purchase. Furthermore, 17 percent of individuals who had never tried live shopping expressed potential interest in it.
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YouGov, & Scribd. (April 26, 2023). Attitudes towards live commerce in France in 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/
YouGov, und Scribd. "Attitudes towards live commerce in France in 2023." Chart. April 26, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/
YouGov, Scribd. (2023). Attitudes towards live commerce in France in 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/
YouGov, and Scribd. "Attitudes towards Live Commerce in France in 2023." Statista, Statista Inc., 26 Apr 2023, https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/
YouGov & Scribd, Attitudes towards live commerce in France in 2023 Statista, https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/ (last visited November 21, 2024)
Attitudes towards live commerce in France in 2023 [Graph], YouGov, & Scribd, April 26, 2023. [Online]. Available: https://www.statista.com/statistics/1291629/attitudes-live-commerce-france/
