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Link to original content: http://www.statista.com/statistics/1254040/change-influencer-marketing-spending-usa/
Influencer marketing spend growth USA 2021 | Statista

Influencer marketing expenditure growth in the U.S. 2019-2023

Published by Statista Research Department, Jan 6, 2023
In 2021, influencer marketing spending in the United States was forecast to increase by more than a third compared to its 2020 value. Throughout the presented period, the expenditure was projected to enjoy two-digit growth rates every single year.

Change in influencer marketing spending in the United States from 2019 to 2023

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Release date

July 2021

Region

United States

Survey time period

2019 and 2020

Supplementary notes

* Forecast.

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Influencer marketing in the U.S.Social media advertising and marketing worldwideInstagram advertising and marketingContent marketingInfluencer marketing worldwide
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