In 2022, the spending on identity solutions for marketing and advertising in the United States was expected to amount to 9.2 billion U.S. dollars. The value is forecast to increase to 10.4 billion in 2023.
Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Insider Intelligence (@ChartoftheDay_). (April 7, 2023). Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). "Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars)." Chart. April 7, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). (2023). Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_). "Spending on Identity Solutions for Marketing and Advertising in The United States from 2018 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 7 Apr 2023, https://www.statista.com/statistics/1202661/identity-solutions-usa/
Insider Intelligence (@ChartoftheDay_), Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1202661/identity-solutions-usa/ (last visited November 22, 2024)
Spending on identity solutions for marketing and advertising in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph], Insider Intelligence (@ChartoftheDay_), April 7, 2023. [Online]. Available: https://www.statista.com/statistics/1202661/identity-solutions-usa/