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The revenue in the 'E-Cigarettes' segment of the tobacco products market in Europe was forecast to continuously increase between 2024 and 2029 by in total 1 billion U.S. dollars (+9.55 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 11.7 billion U.S. dollars and therefore a new peak in 2029. Notably, the revenue of the 'E-Cigarettes' segment of the tobacco products market was continuously increasing over the past years.

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Revenue of the e-cigarettes market in Europe from 2019 to 2029 (in million U.S. dollars)

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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

E-cigarettes or Electronic Nicotine Delivery Systems (ENDS) are devices that heat a liquid containing nicotine to create an aerosol which can be inhaled by the user. These products vary largely in size, function, and price, from low-cost disposable cig-a-like e-cigarettes to relatively expensive refillable tank devices. Introduced as an alternative tobacco product, e-cigarettes are mostly consumed in North America and Europe, whereas they are banned or strictly regulated in many countries in Central and South America as well as in Asia.

Both devices and their contents (e.g., e-liquids, vaping pods, nicotine salt) are included in the analyses. Unlike combustible tobacco products, the tobacco contents and the prices of different kinds of e-cigarette products are not directly comparable, therefore, the volume and price data are not displayed.

Due to a ban either on the entire segment or on nicotine-containing products, the following countries are excluded: Argentina, Australia, Bahrain, Bhutan, Brazil, Brunei Darussalam, Cambodia, Colombia, Gambia, India, Iran, Japan, Jordan, Kuwait, Lebanon, Malaysia, Mauritius, Mexico, Nepal, Nicaragua, Norway, Oman, Panama, Qatar, Saudi Arabia, Seychelles, Singapore, Sri Lanka, Suriname, Tajikistan, Thailand, Timor-Leste, Turkey, Turkmenistan, Uganda, Taiwan, Hong Kong and Uruguay.

Additional information:

The market comprises revenue, average revenue per capita, and sales channels.

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