Belgian consumers became somewhat open to online grocery shopping due to the coronavirus, although the majority still preferred to buy in-store. This conclusion was based on a biweekly survey that looked at consumers' net spending intent (the percentage of respondents indicating they will spend more over the next four weeks minus the percentage who said they will spend less), whilst people were in self-isolation. The net spending intent was 16 percent on May 30, 13 percent on June 13, 14 percent on June 27, 12 percent on July 11 and 8 percent on July 25. This overview looks at the distribution of offline and online purchase channels within those answers. Overall, preferences seem to have remained relatively stable as consumers who planned to buy groceries online saw a marginal growth at the end of June.
Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020
No numbers were provided from before May 2020, as this survey was not held in Belgium before that time.
The results have been weighted to represent the entire population.
The source does not specifically define what "Mixed" stands for. It is assumed this might indicate ordering a product online (for example, through an online supermarket) and then picking up the order from an offline point of sales (in this example, from the supermarket itself without home delivery).
Percentage points not adding to up 100 percent are probably due to rounding.
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Deloitte. (August 6, 2020). Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020 [Graph]. In Statista. Retrieved October 30, 2024, from https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/
Deloitte. "Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020." Chart. August 6, 2020. Statista. Accessed October 30, 2024. https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/
Deloitte. (2020). Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020. Statista. Statista Inc.. Accessed: October 30, 2024. https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/
Deloitte. "Intended Purchase Channel to Buy Groceries during The Coronavirus Pandemic of Consumers in Belgium from May 2020 to July 2020." Statista, Statista Inc., 6 Aug 2020, https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/
Deloitte, Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020 Statista, https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/ (last visited October 30, 2024)
Intended purchase channel to buy groceries during the coronavirus pandemic of consumers in Belgium from May 2020 to July 2020 [Graph], Deloitte, August 6, 2020. [Online]. Available: https://www.statista.com/statistics/1142891/covid-19-impact-on-consumer-intent-to-buy-groceries-online-in-belgium/