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Brazil alone was estimated to account for almost half (49 percent) of the online food delivery market in Latin America in 2023. It was followed by Mexico and Argentina, with approximately 21.8 percent and 6.7 percent, respectively.

Distribution of the online food delivery market in Latin America in 2023, by country

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estimates; excludes Venezuela

Supplementary notes

Data reflects market impacts of the Russia-Ukraine war.

The Online Food Delivery market contains the user and revenue development of two different delivery service solutions: (1) Meal Delivery and (2) Grocery Delivery. Included are services that deliver prepared meals and food ordered online for direct consumption (Meal Delivery) and non-prepared food and beverage products, household, and personal care products (Grocery Delivery). Meal delivery includes the delivery of meals carried out directly by restaurants (Restaurant Delivery) and online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves (Platform Delivery). Grocery Delivery consists of fresh, nonprepared products delivered from supermarkets or retailers where delivery is scheduled (Retail Delivery), Delivery that is under 3 hours and operates dark stores or own warehouses (Quick Commerce), and prepared fresh ingredients to be prepared at home, typically offered through a subscription service (Meal Kit Delivery).

All revenue figures refer to Gross Merchandise Value (GMV).

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