The sales share of discounters reached a total of 23 percent in 2017. The European market (19 countries) saw a stagnation of the market share of soft discounters in the years leading up to 2017, while hard discounters such as Aldi could expand their share of sales on the market. These sales were generated in over 42 thousand stores.
Market share of discounters in selected* European countries from 2014 to 2017
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Nielsen. (September 3, 2019). Market share of discounters in selected* European countries from 2014 to 2017 [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/
Nielsen. "Market share of discounters in selected* European countries from 2014 to 2017." Chart. September 3, 2019. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/
Nielsen. (2019). Market share of discounters in selected* European countries from 2014 to 2017. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/
Nielsen. "Market Share of Discounters in Selected* European Countries from 2014 to 2017." Statista, Statista Inc., 3 Sep 2019, https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/
Nielsen, Market share of discounters in selected* European countries from 2014 to 2017 Statista, https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/ (last visited November 26, 2024)
Market share of discounters in selected* European countries from 2014 to 2017 [Graph], Nielsen, September 3, 2019. [Online]. Available: https://www.statista.com/statistics/1101923/europe-sales-share-of-discounter/