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Link to original content: http://www.statista.com/statistics/1090437/ott-services-penetration-colombia/
Colombia: video streaming services' penetration 2022 | Statista

Most popular subscription video-on-demand (SVoD) platforms in Colombia 2022

Published by
A. Guttmann,
Jun 7, 2024
As of October 2022, approximately 28 percent of households surveyed in Colombia reported paying for a Netflix subscription. For Amazon Prime Video and Disney+, the penetration rates stood at seven, six and eight percent, respectively. The share of Colombian households paying for over-the-top (OTT) video services went from 21 percent in 2018 to almost 30 percent in 2021.

Household penetration rate of selected paid over-the-top (OTT) video services in Colombia as of October 2022

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Sources

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Release date

March 2023

Region

Colombia

Survey time period

September 19 to October 31, 2022

Number of respondents

2,559 respondents

Age group

15 years and older

Supplementary notes

* The figure includes the free version of YouTube as well, the source did not provide data for YouTube Premium separately.

Multiple answers were possible.
The source does not specify the type of the survey.

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Subscription video-on-demand in Latin AmericaNetflix in Latin AmericaAdvertising in Latin AmericaInternet usage in Latin AmericaPay TV in Latin America
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