In 2022, India's print media industry recorded advertising expenditures amounting to nearly 185 billion Indian rupees. An increase from the previous year, it showed signs of the industry recovering from the COVID-19 pandemic, with a forecast for 2023 estimating a return to pre-pandemic levels. Major events such as the Indian Premiere League, Cricket World Cup, FIFA Men's World Cup and the onset of election season in India have bolstered ad expenditure in the country.
Print media advertising spending across India from 2014 to 2022, with an estimate for 2023
(in billion Indian rupees)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Media Infoline. (February 15, 2023). Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. "Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees)." Chart. February 15, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. (2023). Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. "Print Media Advertising Spending across India from 2014 to 2022, with An Estimate for 2023 (in Billion Indian Rupees)." Statista, Statista Inc., 15 Feb 2023, https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline, Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) Statista, https://www.statista.com/statistics/1059425/print-ad-spend-india/ (last visited November 22, 2024)
Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) [Graph], Media Infoline, February 15, 2023. [Online]. Available: https://www.statista.com/statistics/1059425/print-ad-spend-india/