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Revenue in the Baby Food market amounts to US$1.11bn in 2024. The market is expected to grow annually by 6.42% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$20bn in 2024).
In relation to total population figures, per person revenues of US$0.77 are generated in 2024.
In the Baby Food market, volume is expected to amount to 115.60m kg by 2029. The Baby Food market is expected to show a volume growth of 4.8% in 2025.0.
The average volume per person in the Baby Food market is expected to amount to 0.1kg in 2024.

Definition:

The Baby Food market covers specially formulated foods that are intended for infants and small children, most notably in the form of homogenized food preparations. In this market, both supplementary foods (e.g., fruit- and vegetable-based baby food) and infant formula are included.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Homogenized and dietary food preparations for infant feeding
Infant formula
Baby rice cereals and flour for baby meals

Baby care products
Baby beverages
Out-of-home consumption

The Baby Food market in India has been steadily growing, driven by factors such as increasing awareness of the importance of proper nutrition for infants, growing health consciousness among parents, and the convenience of online shopping for baby food. However, the market growth rate remains minimal due to factors such as a decline in birth rates and the availability of homemade baby food options.

Customer preferences: Consumers in India are becoming more health-conscious and are paying close attention to the ingredients and nutritional value of baby food products. This trend is driven by the increasing awareness of the importance of early childhood nutrition. Additionally, there is a growing preference for organic and natural baby food options, as well as a shift towards homemade baby food, highlighting the cultural influence of traditional Indian cooking practices. This demand for healthier and more natural options is expected to continue to shape the baby food market in India in the coming years.

Trends in the market: In India, the Baby Food Market within The Food market is experiencing a shift towards organic and natural options, as consumers become more health-conscious and demand transparency in ingredients. This trend is expected to continue, with a focus on locally sourced and sustainable ingredients. Additionally, there is a rise in e-commerce platforms for purchasing baby food, providing convenience for busy parents. This trend has significant implications for industry stakeholders, as they must adapt to changing consumer preferences and invest in innovative production methods to meet the demand for healthier and more environmentally friendly options.

Local special circumstances: In India, the Baby Food market is heavily influenced by cultural preferences and regulatory policies. For instance, the country has a strong vegetarian population, leading to a higher demand for plant-based baby food products. Additionally, the Indian government has implemented strict guidelines for the labeling and packaging of baby food products, in order to ensure their safety and quality. These unique factors contribute to the dynamics of the market, making it distinct from other global markets.

Underlying macroeconomic factors: The Baby Food Market in India is heavily influenced by macroeconomic factors such as the country's economic health, government policies, and global economic trends. The increasing disposable income and changing lifestyles of Indian consumers have led to a rising demand for convenient and nutritious baby food products. Additionally, government initiatives to promote infant and child nutrition, along with favorable trade policies, are driving market growth. However, challenges such as high inflation rates and the impact of the COVID-19 pandemic on the economy are expected to hinder market growth in the short term.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.