Translating consumer behavior and food culture into strategic growth opportunities
Expertise
Driven by a passion for consumer culture, our food and beverage industry expertise is U.S.-centric with global reach.
Consumers
Uncover the “why” behind their words and actions
Occasions
Reveal disruptive insights on food and beverage consumption
Topics
Tap into foundational, trended topical research
Marketplace
Navigate shifts across product categories, retail and food service
Capabilities
Our team of experts will help you understand not only what consumers say and do, but how they feel.
Thinking
Products & services
Our flexible solutions are tailored to meet your research and strategy needs — no matter how complex.
Syndicated reports
Subscription services
Custom research
Recent reports
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
Build a culturally-informed innovation pipeline with Ideas in Food 2025. This report unpacks 15 emerging concepts poised to become trends in the next 3-5…
Today’s consumers are keenly aware of the links between diet and overall well-being. They are also increasingly interested in functional foods, beverages…
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