Professional services
We're here to help
You know what should be possible, but you struggle to get the help you need or don’t have enough time to dedicate to developing the emails and programmes that you want. You can’t be an expert at everything – but when it comes to email marketing, we are. Our highly experienced team can help you implement best practice campaigns and templates and also work on more technical projects and integrations.
Our team are all in-house and UK based. Here are some of the things we can help with:
Email templates
Simple
Our designers create best practice templates that give great results on mobile and desktop.
Sophisticated
We can build you full HTML designs complete with dynamic content which will automatically adapt based on the information in your custom fields.
Marketing automation
Simple
Our consultants can implement best practice marketing automation workflows to generate, nurture and convert more business.
Sophisticated
We can also build fully bespoke workflows based on your customer journey with sophisticated logic to adapt communication based on behavioural and demographic data.
Preference centre build
Simple
Our team can help you stay on the right side of the GDPR by capturing granular consent and putting your contacts in control of their own data.
Sophisticated
Preference centres help you to maintain a single customer view and we can also set that up to sync with your website, your CRM and other systems.
Data healthcheck
Simple
Every database has data issues in it – with our email validation service, we can identify bad email addresses and provide you with a cleaned up list.
Sophisticated
For bigger datasets, we can examine and score contacts based on engagement data and by cross-referencing with email validation sources.
Deliverability healthcheck
Simple
If your emails never reach the Inbox, then all bets are off. We can identify deliverability issues with your campaigns and provide advice on how to rectify them.
Sophisticated
If you do run into trouble we can work with you to rectify the issues and develop a programme of activity to return your campaigns to good health and to the inbox.
API development
Simple
We can provide technical consultancy to help you integrate your systems with our versatile API.
Sophisticated
If your requirement is very specific, we can help you to form the right API query or even build new endpoints to give you the data or action you require.
Bespoke development
Simple
Our parent company is a highly accomplished development house. If you need something that doesn’t exist, we can help you to build it.
Sophisticated
We regularly work on enterprise projects that require full service including scoping, project management, development and infrastructure provision.
With support from a UK-based team of experts who always aim to add value, you can spend more time on great marketing and less on technical detail.
Popular features
Automated Series
Build simple or sophisticated journeys with our easy to use step-by-step builder.
Preference Centre
Our Preference Centre puts your contacts in control of their own data by enabling them to change the data that you hold about them at any time.
Dynamic content
Dynamic content enables you to tailor your campaign so different segments of your audience receive relevant content, different offers, images, copy or calls to action.
Deliverability
Deliverability is one of the biggest challenges affecting email marketing and working with an expert team to help get it right is essential.
Best practice
The e-shot team have been helping clients to succeed for over 20 years. Learn more about how our high impact, low complexity ways to embrace marketing automation.