Budapest and Central Danube, Lake Balaton, and Western Transdanubia are Hungary’s most popular tourist regions, attracting millions of travelers each year who visit the country’s thermal spas, wine regions, and enjoy the national cuisine. Even though the outbreak of the coronavirus (COVID-19) pandemic had a negative impact on tourism, the industry has been recovering swiftly and Hungary’s
Domestic tourism is losing its popularity
The intensity of domestic tourism has been declining over the past years, based on the number of overnight tourism trips taken. In 2023,
Hungarians took approximately 13 million overnight domestic trips, compared to over 21 million trips recorded in 2008.
Nevertheless, international travel figures have been steadily increasing, except for the years affected by the coronavirus (COVID-19) pandemic. The number of outbound trips taken from Hungary peaked in 2019 at nearly 25 million, and in 2023,
Hungarians took approximately 21 million international trips.
Inbound tourism is recovering
In 2023,
over 49 million tourist trips were taken to Hungary, showing an increase from the previous year, but still falling short of pre-pandemic levels.
Slovakians and Romanians took the highest number of trips to the country in 2023, totaling 9,400 and 7,900 tourist arrivals, respectively. In the same year,
international tourists visiting Hungary spent 2.3 trillion forints, the highest figure recorded over the past decade. Accommodation services and restaurants accounted for approximately a third of the spending, followed by shopping and wellness-related expenditures.
Accommodation establishments record peak revenues
Travelers visiting Hungary have a wide variety of accommodation options to choose from, ranging from Airbnb over guest houses and pensions, to luxurious hotels, such as the Four Seasons Hotel and the New York Palace. In 2022, commercial
accommodation establishments generated revenues worth 352 billion forints, marking a 90 percent increase compared to the year before. In the same year,
approximately 11.29 million arrivals were recorded at tourist accommodation establishments, representing an over 70 percent increase compared to 2021, but still not reaching pre-pandemic levels. As of 2022,
accommodation establishments operating in Budapest counted 3.2 million tourist arrivals, compared to 1.4 million recorded in 2021.
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